JCD Aluminium, windows and doorsA product range explained the way the showroom explains it

Six coloured aluminium window profiles showing their machined chambers, with silver swarf on a golden workshop bench.

The brief

JCD Aluminium designs, manufactures and installs aluminium and uPVC windows, doors and architectural systems from its workshop in Paola, for homes and businesses across Malta and Gozo. People compare systems, finishes and prices long before they call, so the site had to help them do that.

Project summary

Product pages
11
Completed projects shown
11
Malta buying guides
9
Steps in the quote estimator
4
Services
Website, SEO / AEO / GEO
Delivered
September 2026

What we built

A Next.js website with a page for each of the eleven products, from aluminium and uPVC windows to sliding doors, curtain walls, railings and skylights. Each opens with a short direct answer and its own questions. Eleven completed projects are tagged by town and by residential or commercial work, and nine buying guides are written for Malta, such as aluminium against uPVC windows.

The quote page offers a four-step estimator (product, glazing and colour, quantity, contact details) or a plain form. Leads are stored and emailed, spam is filtered, and a WhatsApp button is on every page. Preview builds never store or send real enquiries.

Search, answers and AI assistants

Every page has its own title, description and canonical address. The structured data describes the business with its hours and service area, marks each product as a service with its questions, each guide as an article and every inner page with breadcrumbs. An image sitemap lists the project photography. The robots file names the AI crawlers it lets in, including OAI-SearchBot, PerplexityBot and ClaudeBot, and llms.txt and llms-full.txt give assistants the business in plain text. New pages go to Bing and the other IndexNow engines on deploy, and 22 permanent redirects keep the old site's addresses and common searches pointing at the right pages. This is our SEO, AEO and GEO work.

What the business has now

41 indexable pages that answer buyers' questions product by product, and a quote request that arrives with the product, finish and quantity already filled in.

Questions window and door companies ask usAnswered from what we built for JCD Aluminium.

Do you build websites for window and door companies?

Yes. For JCD Aluminium in Paola we built a page for each of eleven products, from aluminium and uPVC windows to sliding doors, curtain walls, railings and skylights, plus eleven completed projects and nine buying guides.

Can customers get a quote for windows and doors online?

Yes. JCD's quote page offers a four-step estimator (product, glazing and colour, quantity, contact details) or a plain form, so requests arrive with the product, finish and quantity already filled in.

Should my website explain aluminium against uPVC windows?

Yes. Buyers compare systems and finishes long before they call. JCD's nine buying guides are written for Malta, such as aluminium against uPVC windows, and each product page opens with a short direct answer.

How should I show my installation projects online?

JCD's eleven projects are tagged by town and by residential or commercial work, and an image sitemap lists the project photography so it can be found in image search.

Can I add a WhatsApp button to my business website?

Yes. JCD has a WhatsApp button on every page, next to the quote form. Leads from the form are stored and emailed, and spam is filtered before it reaches the team.

Ask us directly